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Hang Seng Bank | Signature Banking
Signature Banking Suites & Office
行業
銀行、金融與保險
類別
行政人員辦公室
Location
香港
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Hang Seng Bank | Signature Banking
Signature Banking Suites & Office
In 2019-20, Hang Seng Bank engaged One Space to create Concept Designs for every one of the Bank’s retail segmentations – from General Banking through to Private Banking – within their Headquarters Tower in Hong Kong’s Central District. Of these, three segmentations were fully delivered and are now operating, each occupying one entire floor.
Of those, the all-new ‘Signature’ offering carried the most challenging Brief that encompassed a comprehensive brand identity redesign and the creation of an entirely repositioned customer experience, requiring our team to not only design these market-making interiors, but also to create a new brand expression, logo, and marketing collateral.